The global business environment : meeting the challenges / Janet Morrison.
نوع المادة :
نصتفاصيل النشر: Houndmills, Basingstoke, Hampshire ; New York : Palgrave Macmillan, 2011.الطبعة: 3rd edالوصف: xxx, 486 p. : ill. (some col.), col. maps ; 25 cmردمك: - 9780230210257 (pbk.)
- 0230210252 (pbk.)
- 337 22 M J G
- HF1359 .M672 2011
كتاب
مراجعات من LibraryThing.com:
| المكتبة الحالية | رقم الاستدعاء | حالة | الباركود | |
|---|---|---|---|---|
| المكتبة المركزية بالمجمعة (CL) | 337 M J G (استعراض الرف(يفتح أدناه)) | المتاح | 07000000010331 | |
| المكتبة المركزية بالمجمعة (CL) | 337 M J G (استعراض الرف(يفتح أدناه)) | المتاح | 07000000010330 |
Rev. ed. of: The international business environment / Janet Morrison. 2006.
Includes bibliographical references and indexes.
Machine generated contents note: -- Introduction -- PART I: THE BUSINESS IN THE GLOBAL ENVIRONMENT -- Introduction to the Business Enterprise -- Globalisation and the Business Environment -- PART II: ECONOMIES AND MARKETS -- National Economies in the Global Environment -- International Trade and Global Competition -- Strategies for Globalisation -- PART III: SOCIETIES IN THE INTERNATIONAL ENVIRONMENT -- Cultural and Social Environments -- Political Environments -- Legal Environments -- PART IV: GLOBAL ISSUES AND BUSINESS -- Financial Markets -- Technology and Innovation -- Ecology and Climate Change -- Ethics and Corporate Social Responsibility -- Conclusions: Globalisation Revisited.
"This book offers an accessible and engaging introduction to the business environment, covering the economic, political, social, legal, cultural, technological and financial dimensions to provide a comprehensive overview of the global environment within which businesses operate"--
لا توجد تعليقات على هذا العنوان.
