The global business environment :
Morrison, Janet.
The global business environment : meeting the challenges / Janet Morrison. - 3rd ed. - Houndmills, Basingstoke, Hampshire ; New York : Palgrave Macmillan, 2011. - xxx, 486 p. : ill. (some col.), col. maps ; 25 cm.
Rev. ed. of: The international business environment / Janet Morrison. 2006.
Includes bibliographical references and indexes.
Machine generated contents note: -- Introduction -- PART I: THE BUSINESS IN THE GLOBAL ENVIRONMENT -- Introduction to the Business Enterprise -- Globalisation and the Business Environment -- PART II: ECONOMIES AND MARKETS -- National Economies in the Global Environment -- International Trade and Global Competition -- Strategies for Globalisation -- PART III: SOCIETIES IN THE INTERNATIONAL ENVIRONMENT -- Cultural and Social Environments -- Political Environments -- Legal Environments -- PART IV: GLOBAL ISSUES AND BUSINESS -- Financial Markets -- Technology and Innovation -- Ecology and Climate Change -- Ethics and Corporate Social Responsibility -- Conclusions: Globalisation Revisited.
"This book offers an accessible and engaging introduction to the business environment, covering the economic, political, social, legal, cultural, technological and financial dimensions to provide a comprehensive overview of the global environment within which businesses operate"--
9780230210257 (pbk.) 0230210252 (pbk.)
2011008027
International economic relations.
International business enterprises.
International trade.
Globalization--Economic aspects.
Competition, International.
HF1359 / .M672 2011
337 / M J G
The global business environment : meeting the challenges / Janet Morrison. - 3rd ed. - Houndmills, Basingstoke, Hampshire ; New York : Palgrave Macmillan, 2011. - xxx, 486 p. : ill. (some col.), col. maps ; 25 cm.
Rev. ed. of: The international business environment / Janet Morrison. 2006.
Includes bibliographical references and indexes.
Machine generated contents note: -- Introduction -- PART I: THE BUSINESS IN THE GLOBAL ENVIRONMENT -- Introduction to the Business Enterprise -- Globalisation and the Business Environment -- PART II: ECONOMIES AND MARKETS -- National Economies in the Global Environment -- International Trade and Global Competition -- Strategies for Globalisation -- PART III: SOCIETIES IN THE INTERNATIONAL ENVIRONMENT -- Cultural and Social Environments -- Political Environments -- Legal Environments -- PART IV: GLOBAL ISSUES AND BUSINESS -- Financial Markets -- Technology and Innovation -- Ecology and Climate Change -- Ethics and Corporate Social Responsibility -- Conclusions: Globalisation Revisited.
"This book offers an accessible and engaging introduction to the business environment, covering the economic, political, social, legal, cultural, technological and financial dimensions to provide a comprehensive overview of the global environment within which businesses operate"--
9780230210257 (pbk.) 0230210252 (pbk.)
2011008027
International economic relations.
International business enterprises.
International trade.
Globalization--Economic aspects.
Competition, International.
HF1359 / .M672 2011
337 / M J G