| 000 | 00716nam a22002297a 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20150408114217.0 | ||
| 008 | 140512s2006 maua g b 001 0 eng d | ||
| 020 | _a0618474455 (library ed.) | ||
| 020 | _a0618474463 (student text) | ||
| 040 | _aMa-Un | ||
| 082 | 0 | 4 |
_222 _a658.8 _bPWM |
| 100 | 1 |
_aPride, William M. _918060 |
|
| 245 | 1 | 0 |
_aMarketing : _bConcepts and strategies / _cWilliam M. Pride, O.C. Ferrell. |
| 250 | _aLibrary ed. | ||
| 260 |
_aBoston : _bHoughton Mifflin Co., _c2006. |
||
| 300 |
_axxiv, 610, [99] p. : _bcol. ill. ; _c29 cm. |
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | _aMarketing. | ||
| 700 | 1 |
_aFerrell, O. C. _918048 |
|
| 942 |
_2ddc _cBOOK |
||
| 999 |
_c34951 _d269451 |
||