000			01107cam a22003494a 4500
001			297146322
003			OSt
005			20150408114041.0
008			090324s2010 njua b 001 0 eng
010			_a2009011023
015			_aGBA9A1040 _2bnb
015			_a015-39573 _2bnb
016	7		_a015395735 _2Uk
020			_a9780136085430 (casebound : alk. paper)
020			_a0136085431 (casebound : alk. paper)
020			_a9780136085447 (hbk.)
020			_a013608544X (hbk.)
035			_a.b68345744
040			_aDLC _cDLC _dYDX _dBTCTA _dYDXCP _dCDX _dUKM _dGBVCP _dUtOrBLW
049			_aOSUU
050	0	0	_aHF5415.2 _b.M29 2010
082	0	0	_a658.83 _222
100	1		_aMalhotra, Naresh K. _915299
245	1	0	_aMarketing research : _ban applied orientation / _cNaresh K. Malhotra.
250			_a6th ed.
260			_aUpper Saddle River, N.J. : _bPrentice Hall, _cc2010.
300			_axxxi, 897 p. : _bill. ; _c29 cm.
504			_aIncludes bibliographical references and index.
650		0	_aMarketing research. _915300
650		0	_aMarketing research _xMethodology. _915301
942			_2ddc _cBOOK
999			_c23849 _d258349