TY  - BOOK
AU  - Malhotra,Naresh K.
AU  - Baalbaki,Imad B.
AU  - Nasr Bechwati,Nada
TI  - Marketing research: an applied orientation 
SN  - 9781408272367
U1  - 658.83 22
PY  - 2013///
CY  - Harlow, Essex
PB  - Pearson
KW  - Marketing research
KW  - Methodology
KW  - Arab countries
KW  - Management and Business Studies
N1  - Includes bibliographical references (pages 851-888) and index
ER  -