00860cam a22002534a 4500001001000000003000400010005001700014008004100031020001800072040001500090082002000105100002400125245011000149250003200259260003700291300002900328504006700357650002400424650003700448650003900485650003600524700002200560700002400582297146322OSt20150729224239.0090324s2010 njua g b 001 0 eng d a9781408272367 aMa-uncara00a658.83222bMNM1 aMalhotra, Naresh K.10aMarketing research :ban applied orientation /cNaresh K. Malhotra, Imad B. Baalbaki, Nada Nasr Bechwati. a6th ed, Arab world edition. aHarlow, Essex :bPearson,c2013. a936 p. :bill. ;c29 cm. aIncludes bibliographical references (pages 851-888) and index. 0aMarketing research. 0aMarketing researchxMethodology. 0aMarketing researchzArab countries 0aManagement and Business Studies1 aBaalbaki, Imad B.1 aNasr Bechwati, Nada