01317cam a22003494a 4500 17086815 OSt 20150408114202.0 111216s2012 maua b 001 0 eng 2011051520 016019411 Uk 9780123919229 (alk. paper) 0123919223 (alk. paper) (OCoLC)ocn761856727 DLC eng DLC YDX BTCTA UKMGB YDXCP BWX COO CDX DLC pcc HF5415.1265 .B575 2012 658.872 23 BMC Bloomstein, Margot. 41861 Content strategy at work : real-world stories to strengthen every interactive project / Margot Bloomstein ; with a foreword by Kristina Halvorson. Waltham, MA : Morgan Kaufmann, c2012. xiv, 163 p. : col. ill. ; 24 cm. Includes bibliographical references and index. Internet marketing. Branding (Marketing) 15151 Information technology Management. Web site development. Web sites Design. 7 cbc orignew 1 ecip 20 y-gencatlg ddc DVD 33058 267558 0 2014-01-08 0 0 658.872 BMC 2014-01-08 CL CL 2014-01-08 00:00:00 BOOK ddc 0