TY  - BOOK
AU  - Quesenbery,Whitney
AU  - Szuc,Daniel
TI  - Global UX: design and research in a connected world 
SN  - 9780123785916
AV  - TS171 .Q38 2012
U1  - 658.5752 23
PY  - 2012///
CY  - Waltham, MA
PB  - Morgan Kaufmann
KW  - Product design
KW  - Consumers
KW  - Research
KW  - New products
KW  - Cross-cultural studies
KW  - Marketing
N1  - Includes index; The start of the journey -- It's a new world -- Culture and UX -- Building your cultural awareness -- Global companies and global strategy -- Effective global teams -- Research in the field -- Bringing it home -- Design for a global audience -- Delivering value
ER  -