TY  - BOOK
AU  - Bailey,Matt
TI  - Internet marketing: an hour a day 
SN  - 9780470633748 (pbk.)
AV  - HF5415.1265 .B295 2011
U1  - 658.8/72 22
PY  - 2011///
CY  - Indianapolis, Ind.
PB  - Wiley Technology Publishing
KW  - Internet marketing
KW  - Marketing
N1  - Includes index
N2  - "Proven, task-based approach to developing winning internet marketing campaigns    If you've been seeking a practical, day-by-day, do-it-yourself plan for success in your Internet marketing, this is the book for you. The latest in the very popular Hour a Day series, this book gives you step-by-step instruction and clear action plans for all crucial aspects of successful internet marketing:  SEO, website optimization, integration of social media and blogs, and pay-per-click strategies.  Above all, it shows you how to use analytics effectively, so you can track and understand your results, then course-correct as you need.      Provides step-by-step instruction to help you design, implement, and measure an internet marketing strategy    Uses the empowering and winning approach that has made the books in the Hour a Day series top sellers    Breaks down intimidating topics into approachable, hour-a-day tasks    Covers key topics in step-by-step detail, including SEO, website optimization and usability, analytics, blog integration, social media, and pay-per-click strategies    Offers expert guidance from an experienced and well-known internet marketer, Matt Bailey      Drive targeted traffic to your site, keep them there, and convert them into happy customers with this refreshingly practical, roll-up-your-sleeves guide!"--
UR  - http://catalogimages.wiley.com/images/db/jimages/9780470633748.jpg
ER  -