techniques and templates Eccher, Clint. creator text mau Boston, MA Course Technology, Cengage Learning c2011 2011 4th ed. monographic eng

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xvii, 889 p. : ill. (some col.) ; 24 cm. + 1 CD-ROM (4 3/4 in.) Overview of Web development today -- Designing for the past, present, and future -- Things to consider before beginning -- Enhancing usability -- Gathering requirements and creating a comp -- What is needed to build mortised sites -- Understanding graphics -- Creating CSS designs -- Case study: Low-content CSS design -- Case study: Medium-content CSS design -- Case study: High-content CSS design -- Case study: Full-height three-column layout -- Case study: Background-based design -- Case study: A CSS form -- Case Study: Low-content XHTML template -- Tips and techniques -- Search engine optimization (SEO) -- Conversion rate optimization (CRO) -- Customizing the designs included in this book -- Templates included on DVD. Clint Eccher. Includes index. Web sites Design Cascading style sheets XHTML (Document markup language) TK5105.888 .E375 2011 006.7 ECP 9781435457157 9781435457157 1435457153 2010928007 http://www.loc.gov/catdir/enhancements/fy1303/2010928007-b.html http://www.loc.gov/catdir/enhancements/fy1303/2010928007-d.html http://www.loc.gov/catdir/enhancements/fy1303/2010928007-t.html http://www.loc.gov/catdir/enhancements/fy1303/2010928007-b.html http://www.loc.gov/catdir/enhancements/fy1303/2010928007-d.html http://www.loc.gov/catdir/enhancements/fy1303/2010928007-t.html XMC 100503 20150408114109.0 16214403