Eccher, Clint. <br/><br/>
Professional Web design :  techniques and templates / 
Clint Eccher. 
 - 4th ed. 
 - Boston, MA :  Course Technology, Cengage Learning,  c2011. 
 - xvii, 889 p. :  ill. (some col.) ;  24 cm. +  1 CD-ROM (4 3/4 in.) 
<br/><br/> Includes index. 
<br/><br/>Overview of Web development today -- Designing for the past, present, and future -- Things to consider before beginning -- Enhancing usability -- Gathering requirements and creating a comp -- What is needed to build mortised sites -- Understanding graphics -- Creating CSS designs -- Case study: Low-content CSS design -- Case study: Medium-content CSS design -- Case study: High-content CSS design -- Case study: Full-height three-column layout -- Case study: Background-based design -- Case study: A CSS form -- Case Study: Low-content XHTML template -- Tips and techniques -- Search engine optimization (SEO) -- Conversion rate optimization (CRO) -- Customizing the designs included in this book -- Templates included on DVD. 
<br/><br/><label>ISBN: </label>9781435457157 9781435457157 1435457153 
<br/><br/><label>LCCN: </label>2010928007 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Web sites--Design.<br/>Cascading style sheets.<br/>XHTML (Document markup language)
<br/><br/><label>LC Class. No.: </label>TK5105.888  / .E375 2011 
<br/><br/><label>Dewey Class. No.: </label>006.7  / ECP