Marczyk, Geoffrey R., 1964-

Essentials of research design and methodology / Geoffrey Marczyk, David DeMatteo, David Festinger. - Hoboken, N.J. : John Wiley & Sons, c2005. - xi, 290 p. : ill. ; 22 cm. - Essentials of behavioral science series. . - Essentials of behavioral science series. .

Includes bibliographical references (p. 277-282) and index.

Planning and designing a research study -- General approaches for controlling artifact and bias -- Data collection, assessment methods, and measurement strategies -- General types of research designs and approaches -- Validity -- Data preparation, analyses, and interpretation -- Ethical considerations in research -- Disseminating research results and distilling principles of research design and methodology.

9780471470533

2004058384

GBA489608 bnb


Psychology--Research--Methodology.
Behavioral Research--methods.
Research Design.

BF76.5 / .M317 2005

150.72 / MGE