Essentials of research design and methodology /
Geoffrey Marczyk, David DeMatteo, David Festinger.
- Hoboken, N.J. : John Wiley & Sons, c2005.
- xi, 290 p. : ill. ; 22 cm.
- Essentials of behavioral science series. .
- Essentials of behavioral science series. .
Includes bibliographical references (p. 277-282) and index.
Planning and designing a research study -- General approaches for controlling artifact and bias -- Data collection, assessment methods, and measurement strategies -- General types of research designs and approaches -- Validity -- Data preparation, analyses, and interpretation -- Ethical considerations in research -- Disseminating research results and distilling principles of research design and methodology.
9780471470533
2004058384
GBA489608 bnb
Psychology--Research--Methodology. Behavioral Research--methods. Research Design.