Kotabe, Masaaki. <br/><br/>
Global marketing management / 
Masaaki Kotabe, Kristiaan Helsen. 
 - 5th ed. 
 - Hoboken, NJ :  Wiley,  c2010. 
 - xxiii, 725 p., M-12 p. of plates :  ill. (some col.), maps (some col.) ;  28 cm. 
<br/><br/>Includes bibliographical references and indexes. 
<br/><br/><label>ISBN: </label>9780470381113 (pbk.) 0470381116 (pbk.) 
<br/><br/><label>LCCN: </label>2011420557 
<br/><br/><label>Nat. Bib. No.: </label>GBA996651  bnb 
<br/><br/><label>Nat. Bib. Agency Control No.: </label>015385211  Uk 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing--Management.<br/>International business enterprises--Management.
<br/><br/><label>LC Class. No.: </label>HF1416  / .K68 2010 
<br/><br/><label>Dewey Class. No.: </label>658.84