01475cam a2200289 a 4500 465680816 OCoLC 20150408114040.0 091112s2010 maua b 001 0 eng 2009046287 9780240812359 (alk. paper) 0240812352 (alk. paper) (OCoLC)465680816 DLC DLC YDX YDXCP CDX BWX P96.A86 F75 2010 22 808.066302 Friedmann, Anthony. 15180 Writing for visual media / Anthony Friedmann. 3rd ed. Burlington, MA : Focal Press, c2010. xxvii, 399 p. : ill. ; 24 cm. Includes bibliographical references and index. Describing one medium through another -- A seven-step method for developing a creative concept -- The stages of script development -- Describing sight and sound -- Ads and PSAs: copywriting for visual media -- Corporate communications: selling, telling, training, and promoting -- Documentary and nonfiction narrative -- Dramatic structure and form -- Writing techniques for long-form scripts -- Television series, sitcoms, and soaps -- Writing and interactive design -- Writing for interactive communications -- Writing for interactive entertainment -- Writing for mobile media -- You can get paid to do this. Mass media Authorship. 8673 Visual communication. 15181 ddc BOOK 23792 258292 0 2013-03-10 0 0 808.066302 F A W 2012-05-30 CL 1004000000050 CL 2013-03-10 00:00:00 BOOK ddc 0 0 2013-03-10 0 0 808.066302 F A W 2012-05-30 CL 1004000000049 CL 2013-03-10 00:00:00 BOOK ddc 0