@book{23780,
	author = {Baines, Paul, and Egan, John,},
	title = {Public relations :},
	publisher = {Elsevier/Butterworth-Heineman,},
	year = {c2004.},
	address = {Boston :},
	url = {http://www.loc.gov/catdir/toc/els041/2003064167.html}
}