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  <titleInfo>
    <title>مدخل للتسويق =</title>
    <subTitle>Introduction to marketing</subTitle>
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  <titleInfo type="alternative">
    <title>Introduction to marketing</title>
  </titleInfo>
  <name type="personal">
    <namePart>كورتل، فريد.</namePart>
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  <typeOfResource>text</typeOfResource>
  <genre authority="marc">bibliography</genre>
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    <place>
      <placeTerm type="text">عمان، الأردن</placeTerm>
    </place>
    <publisher>دار كنوز المعرفة العلمية،</publisher>
    <dateIssued>2012</dateIssued>
    <edition>ط. 1.</edition>
    <issuance>monographic</issuance>
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  <language>
    <languageTerm authority="iso639-2b" type="code">ara</languageTerm>
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  <physicalDescription>
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    <extent>304 ص. : أشكال، جداول ؛ 24 سم.</extent>
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  <targetAudience authority="marctarget">general</targetAudience>
  <note type="statement of responsibility">فريد كورتل.</note>
  <note>ببليوجرافية : ص. 299-304.</note>
  <subject>
    <topic>التسويق</topic>
  </subject>
  <subject>
    <topic>إدارة التسويق</topic>
  </subject>
  <subject>
    <topic>إدارة المبيعات</topic>
  </subject>
  <classification authority="ddc" edition="21">658.8 ك ف م</classification>
  <identifier type="isbn">9789957741204</identifier>
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