APA

McDaniel C. D., Lamb C. W. & Hair J. F. (2013). Introduction to marketing. [Mason, Ohio?]: South-Western Cengage Learning.

Chicago

McDaniel Carl D, Lamb Charles W and Hair Joseph F. 2013. Introduction to marketing. [Mason, Ohio?]: South-Western Cengage Learning.

Harvard

McDaniel C. D., Lamb C. W. and Hair J. F. (2013). Introduction to marketing. [Mason, Ohio?]: South-Western Cengage Learning.

MLA

McDaniel Carl D, Lamb Charles W and Hair Joseph F. Introduction to marketing. [Mason, Ohio?]: South-Western Cengage Learning. 2013.