International Marketing /

International Marketing / Philip R. Cateora ... [et. al] - Middle East ed. - McGraw-Hill Education 2012. - xi, 638 p. : ill. 28 cm. - v. 23 .

Includes bibliographical references.


Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2011.
Available via World Wide Web.
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Export marketing.
International business enterprises.


Electronic books.

658.84 / INM