The best digital marketing campaigns in the world :
Ryan, Damian.
The best digital marketing campaigns in the world : mastering the art of customer engagement / Damian Ryan and Calvin Jones. - London ; Philadelphia : Kogan Page, c2011. - vi, 210 p. ; 22 cm.
Includes index.
9780749460624 (pbk.) 0749460628 (pbk.) 9780749460631 0749460636
2010053866
Internet marketing--Case studies.
Advertising campaigns--Case studies.
Social media.
Marketing--Management.
HF5415.1265 / .R92 2011
658.872
The best digital marketing campaigns in the world : mastering the art of customer engagement / Damian Ryan and Calvin Jones. - London ; Philadelphia : Kogan Page, c2011. - vi, 210 p. ; 22 cm.
Includes index.
9780749460624 (pbk.) 0749460628 (pbk.) 9780749460631 0749460636
2010053866
Internet marketing--Case studies.
Advertising campaigns--Case studies.
Social media.
Marketing--Management.
HF5415.1265 / .R92 2011
658.872
