Business-to-business marketing :
Ellis, Nick, 1960-
Business-to-business marketing : relationships, networks & strategies / by Nick Ellis. - Oxford : Oxford University Press, 2011. - xxvii, 351 p. : ill. ; 25 cm.
Formerly CIP.
Includes bibliographical references and index.
9780199551682
Industrial marketing.
658.8 E N B
Business-to-business marketing : relationships, networks & strategies / by Nick Ellis. - Oxford : Oxford University Press, 2011. - xxvii, 351 p. : ill. ; 25 cm.
Formerly CIP.
Includes bibliographical references and index.
9780199551682
Industrial marketing.
658.8 E N B